Paul Chambers🚧<p>“Awful”: Roku autoplaying ads loading before the home screen - Ars Technica <a href="https://oldfriends.live/tags/enshittification" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>enshittification</span></a> </p><p>Reports of Roku customers seeing video ads automatically play before they could view the OS’ home screen started appearing online this week. A Reddit user, for example, posted yesterday: “I just turned on my Roku and got an ... ad for a movie, before I got to the regular Roku home screen.”</p><p><a href="https://oldfriends.live/tags/Roku" class="mention hashtag" rel="nofollow noopener noreferrer" target="_blank">#<span>Roku</span></a> confirms it, doesn't say if it will be a regular feature</p><p>Roku’s representative said that Roku’s business “has and will always require continuous testing and innovation across design, navigation, content, and our first-rate advertising products"</p><p><a href="https://arstechnica.com/gadgets/2025/03/roku-says-unpopular-autoplay-ads-are-just-a-test/" rel="nofollow noopener noreferrer" translate="no" target="_blank"><span class="invisible">https://</span><span class="ellipsis">arstechnica.com/gadgets/2025/0</span><span class="invisible">3/roku-says-unpopular-autoplay-ads-are-just-a-test/</span></a></p>