groschi<a href="https://tedium.co/2024/12/20/punk-rock-mba-youtube-quitting/" rel="nofollow noopener noreferrer" target="_blank">https://tedium.co/2024/12/20/punk-rock-mba-youtube-quitting/</a><br>Some worthy and valid thoughts by <span class="h-card"><a class="u-url mention" href="https://social.tedium.co/@tedium" rel="nofollow noopener noreferrer" target="_blank">@<span>tedium</span></a></span> about the ever-present clash of conflicting values between punk and social media attention economies, idealism vs money and influence.<br><br>I gotta say i was at best superficially aware of that "Punk Rock MBA" dude, as in: i've noticed at some point that this channel exists and that's about it. Although i do watch plenty of youtube things - my main interest there being film-/media criticism and analysis - that platform actually plays no part in my music obsession and mostly that's exactly because of that platform's algorithmic push towards a monoculture which can already only be overcome by a select few of creators working in more broadly appealing categories such as film, political commentary, etc... but is pretty much preventing unique and consistent voices from taking hold especially in fundamentally niche and anti-commercial (in a profits-over-artistic-expression sense) subcultures as the punk scene.<br><br>In our current culture defined by hordes of *sigh* "influencers" and *bang my head on table* "content creators" chasing clout and money by any means possible, i'm just gonna say that the - currently still kinda frowned-upon - ancient notion of "selling out" as actually being a bad thing is pretty fucking overdue for a comeback. But in this climate instead, the things getting washed into our feeds are just the kinds <span class="h-card"><a class="u-url mention" href="https://writing.exchange/@ernie" rel="nofollow noopener noreferrer" target="_blank">@<span>ernie</span></a></span> is describing here - varying degrees of influencer-type personas sticking to a winning formula and making videos about artists everybody's already known for years while failing to shine a light on the incredibly dynamic and diverse underground scenes, whose bands and artists, quite ironically, are in turn forced by the algorithmic attention economics to play that same social media popularity game with varying degrees of success and ethical compromise.<br><br>I'm kinda glad i'm not playing in bands 'cos the potential cognitive dissonance arising from the need to balance recognition and integrity, having an audience vs staying true to your own values and beliefs, seems kinda crushing to me. I can't really fault bands and musicians for playing the game but it's still a sad state of affairs that the artists with the biggest audience are always gonna be those most willing to intrusively market themselves.<br><br>With my punk music blog 12XU, i've chosen to not go that route of promoting the shit out of things exactly because i despise the tireless race of "building your brand" on social media. Privately, i've opted for a quieter, less cluttered, more focused mode of media consumption and i refuse to add to that firehose of relentless attention-seeking. The price i have to pay for it is that i'm staying a kinda poor fellow. And fuck me, i'm pretty sure that - by way of a lot of noisy and aggressive self-promotion - i could have maybe double or ten times or even 100x more visitors. The question is: What for? I'm glad that i'm reaching at least *some* of the audience i intend to reach and the notion of generating income doing what i do wouldn't be realistic even with that greater reach! Believe me - even in this incumbent era of paid-for or donation-based newsletters - if i'd see a reasonable chance of eeking out a reasonable living or at least a substantial side-hustle from what i'm doing, in a way that won't make me feel utterly gross (for that to happen, it would have to stay a non-paywalled, donation-based operation), i'd sure have given that a try already. But i don't see that happening in our present media climate and thus, i just try to keep my little thing going for as long as i'm able to, doing music blogging for its own sake. It sucks but that's how it is. Don't wanna end up as another Punk Rock MBA dude.<br><span class="h-card"><a class="u-url mention" href="https://a.gup.pe/u/punk" rel="nofollow noopener noreferrer" target="_blank">@<span>punk</span></a></span> <a class="hashtag" href="https://12xu.xyz/tag/punk" rel="nofollow noopener noreferrer" target="_blank">#Punk</a> <a class="hashtag" href="https://12xu.xyz/tag/tedium" rel="nofollow noopener noreferrer" target="_blank">#Tedium</a> <a class="hashtag" href="https://12xu.xyz/tag/blogging" rel="nofollow noopener noreferrer" target="_blank">#Blogging</a> <a class="hashtag" href="https://12xu.xyz/tag/youtube" rel="nofollow noopener noreferrer" target="_blank">#Youtube</a>